Singapore

Ronn Lee

Creative Partner, BEAMY

Ronn Lee is a versatile brand and design expert with two decades of experience in the field, spearheading projects in concept development, branding, graphic design, interactive media, and product innovation across various sectors.

As the co-founder and creative lead of BEAMY, a creative and branding agency with its main office in Shanghai and additional locations in Singapore and New York, she has showcased remarkable initiative. Her journey took her from Singapore to Shanghai, where she was inspired by the growing demand for creative and branding services in China, leading to the establishment of BEAMY. Before her time in Shanghai, Ronn served as an Art Director in Tokyo. Her professional path through Singapore, Japan, and China has provided her with a deep understanding of diverse work cultures and design approaches.

Ronn's contributions to the field have been recognized with over 100 international awards for design and creativity.

Chile

Pancho Gonzalez

Co-founder and Chief Creative Officer, Inbrax

He studied advertising at the Universidad de Santiago in Chile and is MBA at the Berlin School in Steinbeis University, Germany. Currently is Chief Creative Officer at Inbrax Chile; Board Member & VP at IAB Chile; Marketing Circle Member at Icare and Board Member in Chilean Chamber of Creative Business.

Juror in: Cannes (2007-2020/21), Clio Awards, D&AD, One Show, The New York Festivals, Art Director's Club, LIAA, Dubai Lynx, Caples, Global Best of Best Effie, Webbys Awards, Mad Stars, PIAF Awards, Grand Jury at Cresta, FIAP, FICE, Effie Awards, Mobius, Echo Awards, Golden Awards of Montreaux, Cristal Festival, AdForum, El Ojo de Iberoamerica and Premios CREA, among many many others; he has chaired the jury of AME Awards, The Drum and WINA.

Speaker in Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, Guatemala, United States, Japan, South Korea, Sri Lanka, Czech Republic, Colombia, Peru and Chile.

More than 300 national and international recognitions (Cannes, ADC's, LIA, One Show, New York Festivals, ANDY, Communication Arts, FIAP, Ojo de Iberoamerica, Effie, Grand Effie, Webby Awards, Echo Latam, Grand Prix FICE, The Drum, Caples Awards, AME Awards, Communication Arts, Young Guns, Epica Awards, Cristal Festival, Creativity, Cresta Awards, Graphis, PHNX AdForum, Eagle, AdStar, IAB Mixx Awards, WINA Awards, Premios CREA, Archive, The Indie Summit Awards, Creativepool, Fepi, Eagle Awards, Summit Creative Awards (Best of show), A’Design Awards, Never Zapping Festival). Top 25 Worldwide CCO and Worldwide Top 100 Influencer by Creativepool 2024&2025, London; Top One Creative Director, Top 10 ECD and Top 10 Creative Agency at Bestadsontv.com 2021; nominated MKTG BEST 2018-21-22-23-24 as Chief Creative Director in Chile; Chilean top 1 copywriter of all times and Chilean top 3 agency of all times, both at Lüerzer’s Archive; Agency of The Year at WINA Festival 2020-22; Indie Agency of The Year at TopFICE 2020-22-23-24; Top 10 Crema Ranking 2014 & 2020 by Adlatina. Among the 40 Over Forty 2020 list. Just named Chilean Agency of The Year 2025 at TopFICE worldwide ranking.

Mentor at Acción Emprendedora, Female Foundry and Red de Mentores. MBA Professor at Miami Ad School and Universidad de Santiago de Chile; Presenter at Icare Congress Marketing, IAB Chile Seminar “New Normal Digital” and CRECHI (Chilean Congress for Creativity); Host of podcast #IABDigitalTalks; Coach at LIASON 2021/22 and D&AD 2021/22.

Throughout his career he had worked for local and global brands and is happily married and partnered with Carolina whom he has a son called Caetano.

Belgium

Sam De Win

Executive Creative Director, iO Belgium

Sam De Win, the Executive Creative Director of iO Belgium, began his professional journey nearly two decades ago as a copywriter. Over the years, he honed his craft at leading agencies including Euro RSCG United, Y&R, and BBDO, where his creative contributions left a lasting impact.

At Y&R, he co-created the iconic Devos & Lemmens campaign, a comedic radio series that’s remained popular for over 15 years. At BBDO, he wrote the script for Belgacom's TV spot 'Who took my badges,' blending English and Flemish into the catchy 'Flenglish,' leaving a lasting impact.

Rising to Executive Creative Director at Ogilvy Brussels, he led the agency to its first Cannes Lion. He later held the role at Serviceplan Benelux, earning multiple awards, before becoming Creative Director at Make Lemonade. His portfolio spans TV, print, radio, and digital, creating impactful work for Volvo, Mercedes, and Pepsi.

Germany

Diane Schulz

General Manager, Serviceplan Group

Diane Schulz boasts a 24-year advertising career and currently holds the position of General Manager at Serviceplan Group.

As a General Manager in the digital agency, she is at the helm of a dynamic team, guiding them through the ever-evolving landscape of the digital world. Her responsibilities extend to developing and executing digital strategies that drive online presence and engagement for clients. She ensures seamless project management, fosters innovation, and maintains a sharp focus on achieving results in the digital realm.

Schulz excels not only in her expertise but also in her ability to inspire and engage her team with infectious enthusiasm. Her reputation for clarity, dependability, and a sharp analytical acumen makes her an invaluable asset in steering her team's efforts towards shared goals, and her approach to teamwork is a perfect blend of fairness and good-natured camaraderie, creating an environment where collaboration thrives and collective achievements are celebrated.