Germany

Diane Schulz

General Manager, Serviceplan Group

Diane Schulz boasts a 24-year advertising career and currently holds the position of General Manager at Serviceplan Group.

As a General Manager in the digital agency, she is at the helm of a dynamic team, guiding them through the ever-evolving landscape of the digital world. Her responsibilities extend to developing and executing digital strategies that drive online presence and engagement for clients. She ensures seamless project management, fosters innovation, and maintains a sharp focus on achieving results in the digital realm.

Schulz excels not only in her expertise but also in her ability to inspire and engage her team with infectious enthusiasm. Her reputation for clarity, dependability, and a sharp analytical acumen makes her an invaluable asset in steering her team's efforts towards shared goals, and her approach to teamwork is a perfect blend of fairness and good-natured camaraderie, creating an environment where collaboration thrives and collective achievements are celebrated.

Denmark

Klaus Sommer Paulsen

CEO and Founder, AdventureLAB

Klaus Sommer Paulsen has been active on several boards for years, including Themed Entertainment Association’s EME Division and International Board of Directors, and is working with educational institutions developing and designing educational programs from PBAs to MBAs. Klaus has been working with storytelling and media for more than 30 years and digital multimedia and experience design since the mid-1990s.

He is the author of Integrated Storytelling by Design: Concepts, Principles and Methods for New Narrative Dimensions, published with Routledge, Taylor & Francis Group in 2021.

For numerous years, Paulsen has been engaged on various boards, such as the Themed Entertainment Association’s EME Division and International Board of Directors. He collaborates with educational institutions to create and design educational programs spanning from PBAs to MBAs. With over three decades of experience in storytelling and media, he has been involved in digital multimedia and experience design since the mid-1990s.

United States

Brendan Amoruso

Founder, Producer and Video Editor, Luna Lyte

Brendan Amoruso, the creator of Luna Lyte, is a seasoned producer and video editor with a decade of expertise in crafting content for various mediums, including advertisements, documentaries, case studies, and feature films.

His distinctive artistic approach has gained global recognition and accolades, paving the way for collaborations with musicians, innovators, and artists. These partnerships aim to bring their fervor and transformative creations to life on screen, spanning across commercial projects, live events, and digital marketing initiatives.

In his view, the art of editing plays a pivotal role in determining the success or failure of a production, be it a podcast or a pilot. Frequently, he discovers innovative solutions during the course of a project, many of which only come to light through the process of experimentation and learning from mistakes.

Hungary

Levente Kovacs

Chief Creative Officer, White Rabbit Budapest

Levente Kovacs co-founded his Hungary-based indie agency 14 years ago after stints at HKB Bozell and JWT Budapest.

Throughout his professional journey, he has secured numerous groundbreaking achievements for the Hungarian industry, notably being the first to have a Hungarian work featured on the cover of Luerzer's Archive. He also clinched Hungary's inaugural Platina Effie for long-term effectiveness. Presently, White Rabbit Budapest stands as Hungary's most decorated and internationally renowned creative agency.

He is a strategic mind and adept problem solver, crafting impactful brand narratives for clients like Heineken, Shell, KitKat, Vodafone, and WWF. His achievements have been acknowledged across various prestigious platforms. Advocating for purpose-driven approaches in branding and business, he actively promotes elevated creative standards and mentors aspiring talents. As a guest lecturer at Budapest Business University, he manages the Advertising Chronicles blog, translating marketing and advertising literature into Hungarian.