2023
Entrant Company
Chrome Productions
Category
Branded Content - Automotive / Vehicles
Client's Name
Ford of Europe
Country / Region:
United Kingdom
In this film, Ford celebrates its return to Formula 1 and its partnership with Red Bull Racing to create Red Bull Ford Powertrains. To celebrate, we brought a 1966 Mustang Fastback to the iconic Brands Hatch and the latest Mustang Mach-E to Red Bull Racing HQ in Milton Keynes to honour not only where Ford has been, but their current journey as an increasingly electric, software-defined, modern industry-leader. Hand-in-hand with our clients Ford, we crafted a metaphorical story that celebrates their mission to connect with tens of millions of new customers around the world and introduce them to an exciting line-up of EVs, new technologies, and cutting-edge engineering. The global team at Chrome couldn’t be prouder to have played our small part in this journey and will be cheering Ford Performance and Red Bull Racing on alongside a new generation of dedicated F1 fans.
Credits
Entrant Company
Edelman
Category
Video/ Web Based Productions - Pharmaceuticals
Country / Region
United States
Entrant Company
Army and Air Force Exchange Service
Category
Marketing / Advertising Campaigns - Video Marketing Campaign
Country / Region
United States
Entrant Company
The Beacon Studios
Category
Marketing / Advertising Campaigns - Digital Advertising Campaign
Country / Region
United States