2024
Entrant Company
B'IN LIVE CO., LTD.
Category
Live Entertainment - Live Entertainment / Others_
Client's Name
Voice of Taipei Broadcasting Co., Ltd.
Country / Region:
Taiwan
The Hito Music Awards Ceremony was established in 2003 and is organized by the Hit Fm Network, which has been in operation for 25 years. This awards ceremony is celebrated by the media as the most public-oriented music event, beloved by music fans of all ages. Each year, in addition to presenting awards, the winners perform live on stage. The ceremony features nearly 20 groups of artists performing throughout the night. The design concept for this year's ceremony is inspired by the imagery of flowers blooming surrounded by leaves. The lighting setup, with its irregularly extended trusses towards the audience, creates a layered visual effect that not only encompasses the award winners but also integrates the audience into the overall atmosphere. In terms of lighting design, we use variations in color temperature and brightness to evoke different emotions and atmospheres. From warm, bright oranges to cool, serene blues, each color transition and beam change corresponds with the rhythm and emotion of the music, precisely coordinated with video animations to create an immersive visual experience. The direction of the lights is meticulously adjusted to ensure that every performer on stage is presented in the best possible way, enhancing the overall performance effect. Additionally, we use laser lighting to amplify visual impact, with laser beams interweaving in the air to create dynamic light effects that further elevate the on-site atmosphere. Unlike the lighting design of typical concerts, the design for this performance blends segments from individual artists, bands, groups, and orchestras. By employing diverse lighting techniques paired with music of varying moods, each performance segment offers a unique visual experience, highlighting the distinctive qualities of each award winner.
Credits
Entrant Company
TV Globo
Category
Television - Innovation
Country / Region
Brazil
Entrant Company
B'IN LIVE CO., LTD.
Category
Live Entertainment - Live Entertainment / Others_
Country / Region
Taiwan
Entrant Company
B'IN LIVE CO.,LTD.
Category
Live Entertainment - Concert
Country / Region
Taiwan
Entrant Company
TV Globo
Category
Television - Teaser
Country / Region
Brazil