2024

LIT Entertainment Awards Winner - Shenzhen Zhili school  - Curiosity, a born poet

Curiosity, a born poet

Entrant Company

Shenzhen Zhili school

Category

Marketing - Video Advertising

Client's Name

Country / Region:

China

The traditional shooting angle is to use some 3D to show the majestic atmosphere, and then stack some actual scenes of the school. We named our film "Curiosity, a born poet". Our filming is different from the traditional way of shooting, we set up a creative story background in the movie. In the movie, the protagonist is a timid student who overcomes his timidity during a speech opportunity on stage and bravely tells others about the importance of having a curious mind. Other students show the loving spirit, from laughing at him at first to applauding him later. The angle and spirit of this video is in line with the philosophy of Shenzhen Zhili High School. We wanted to express what curiosity is through the lens and to help the school express what it stands for, rather than how good the school's facilities are.  Through the students' own understanding of curiosity, we deepen the importance of the school's philosophy, "Curiosity", to their own development and emphasize the impact of curiosity on their lives. We believe that schools should not only improve students' performance in academic subjects, but also focus on how to teach the students to be a good person and develop excellent qualities in students.


Credits

Presented by
Daxue Feng
Directed by
Wenjun Zhou
Produced by
Zhenan Zhou
Vice Produced by
Ya Chen
Written by
Xukun Li
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