2023
Entrant Company
Avrett Free Ginsberg
Category
Broadcast and Television - Consumer Products / Services
Client's Name
Prestige Consumer Healthcare/ Summer's Eve
Country / Region:
United States
By seizing on the expression “there’s an elephant in the room,” AFG& hopes to help shed light on and normalize the discussion around feminine hygiene. The advertising stars an elephant that was designed to be arresting, loveable and realistic yet approachable. Our elephant is juxtaposed against an unexpected environment – a glistening modern bathroom – to dimensionalize this often-sensitive topic in a playful but relatable way.
Credits
Entrant Company
People's Television
Category
Branded Content - Budget Under $100,000
Country / Region
United States
Entrant Company
Army and Air Force Exchange Service
Category
Marketing / Advertising Campaigns - Communication Campaign
Country / Region
United States
Entrant Company
McKinsey Global Publishing
Category
Branded Content - Podcasting
Country / Region
United States